Nestled at the base of the Sierra Nevada Mountains, Reno—often dubbed “The Biggest Little City in the World”—has become more than just a gambling getaway or a scenic pass-through to Lake Tahoe. Since the legalization of recreational cannabis in 2016, Greater Reno has emerged as a notable player in Nevada’s cannabis industry, drawing attention from both locals and tourists looking to explore high-quality, regulated cannabis in a unique Western setting.
A Brief History: Legalization and Roll-Out
Nevada voters approved Question 2 in November 2016, legalizing adult-use recreational cannabis for individuals 21 and older. Sales officially began on July 1, 2017. This swift rollout was especially impactful in tourist-driven regions like Reno, where dispensaries quickly adapted to serve both residents and out-of-town visitors.
Reno and Washoe County have since embraced the industry through a controlled, compliance-first approach, integrating cannabis into the city’s broader tourism, wellness, and retail economies.
Cannabis Revenue & Economic Contributions
Statewide Impact
Nevada’s cannabis industry has grown into a significant revenue stream for the state. According to the Nevada Department of Taxation and the Cannabis Compliance Board (CCB), legal cannabis sales generated over $860 million statewide in 2022 (including adult-use and medical). The total tax revenue from cannabis in fiscal year 2023 was over $87 million, helping fund public education, mental health services, and general state operations.
Reno’s Share of the Green
While the Las Vegas area dominates sales volume, Reno plays a crucial role in the northern market. Washoe County, home to Reno and Sparks, has several licensed dispensaries and cultivation facilities that contribute a significant portion to state revenues. In FY2022, Washoe County generated approximately $68 million in cannabis sales, contributing millions in tax revenue at the local level.
Local tax proceeds help support community initiatives, infrastructure improvements, and school programs across the greater Reno region, solidifying cannabis as more than just a vice industry—but a legitimate economic driver.
Dispensaries & Local Cannabis Culture
Popular Reno Dispensaries
Reno offers a diverse mix of dispensaries—ranging from boutique-style wellness centers to high-volume retail shops:
- Silver State Relief – Located in Sparks, one of the first licensed dispensaries in the state; known for its vertically integrated model and high-quality in-house flower.
- Sierra Wellness Connection – A staple in downtown Reno, catering to both medical and recreational consumers.
- The Dispensary Reno – Offers a modern shopping experience with a wide selection of edibles, concentrates, and premium flower.
These dispensaries typically offer online ordering, curbside pickup, and knowledgeable budtenders ready to help both first-time users and experienced consumers navigate the product landscape.
Local Events and Cannabis Integration
Although consumption lounges are just beginning to launch across the state, Reno’s cannabis-friendly atmosphere can be seen in wellness events, music festivals, and a growing number of cannabis-inspired art and education meetups.
In 2024, the city began exploring zoning rules for on-site consumption lounges, expected to take shape in 2025. These venues could allow visitors to enjoy cannabis in a safe, social setting—something that aligns well with Reno’s artsy, offbeat charm.
Traveling to Reno: Cannabis Laws to Know
Whether you’re flying into Reno-Tahoe International Airport or driving in from California, it’s essential to understand the cannabis laws in place:
What’s Legal
- Adults 21+ may possess up to 1 ounce of cannabis flower or ⅛ ounce of concentrates.
- Consumption is legal on private property only—meaning hotels, rental homes, or friend’s residences (with permission).
- Recreational purchases must be made from state-licensed dispensaries.
What’s Not Allowed
- Public consumption (parks, casinos, hotel rooms, or sidewalks) is prohibited and can result in a fine.
- Driving under the influence of cannabis is illegal and subject to DUI laws.
- Interstate transport of cannabis—especially over the California or Oregon border—is a federal offense, even if both states have legal cannabis.
Pro Tips for Visitors
- Ask your hotel or Airbnb host about their cannabis policy before consuming on-site.
- Consider purchasing single-use vapes or pre-rolls if you’re staying briefly and don’t want excess product.
- Keep all cannabis sealed and out of reach while driving.
Pairing Cannabis with Outdoor Exploration
One of Reno’s best qualities is its proximity to nature. After a responsible session (in private), many visitors pair cannabis with low-impact adventures like:
- Strolling the Truckee Riverwalk
- Exploring art galleries in Midtown
- Chilling by the shores of Lake Tahoe
- Watching the sunset at Rancho San Rafael Regional Park
For those seeking a deeper reset, several yoga studios and spas in the area have introduced CBD-infused massages and wellness programs—perfect for cannabis-curious travelers seeking relaxation without intoxication.
What’s Ahead for Reno’s Cannabis Scene?
As Nevada’s cannabis industry evolves, Reno is poised to see:
- More on-site consumption lounges, particularly tied to craft coffeehouses, lounges, or event spaces
- Increased tourism campaigns that promote cannabis as part of Reno’s wellness and recreation lifestyle
- A greater emphasis on local cultivars and sustainability from regional producers in the high desert climate
As the market matures, Reno could develop into a northern cannabis capital—not just a pit stop, but a destination for intentional, responsible cannabis enjoyment.
Final Thoughts
Reno’s cannabis scene is a reflection of the city itself—welcoming, evolving, and deeply tied to Nevada’s forward-thinking policies. For travelers and locals alike, Reno offers a curated and accessible cannabis experience against the backdrop of stunning mountain landscapes and eclectic cultural energy.
So whether you’re heading to the slopes, a music fest, or a chill Airbnb retreat, Reno’s cannabis culture is ready to greet you—legally, locally, and responsibly.
Sources: